CAREER141
Job Description – Senior Sales Manager
Company: Textile manufacturer in Colombo
Job: Senior Sales Manager
Your job is to lead the sales team, make sales plans, grow sales, manage big clients, and help the company meet targets.
Simple Job Duties
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Create and run sales plans to hit targets
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Study market trends and competitors
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Forecast sales and plan accordingly
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Grow and manage key client relationships
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Negotiate contracts and pricing
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Lead and coach the sales team
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Find new markets and attend events
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Report sales results and monitor performance (KPIs)
Simple Requirements
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Bachelor’s in Business, Marketing, or related (Master’s preferred)
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7–10 years sales experience, with at least 5 years in management
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Proven track record in sales growth and hitting targets
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Good knowledge of textiles and market trends
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Strong negotiation and communication skills
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Able to analyze data and make decisions
Summary Table
| Item | Details |
|---|---|
| Job Title | Senior Sales Manager |
| Location | Colombo, Sri Lanka |
| Industry | Textile Manufacturing |
| Employment Type | Full-Time |
| Salary Package | LKR 400,000 – 600,000 Gross per month |
| Experience Required | 7–10 years (5+ years in leadership) |
| Education | Bachelor’s (Master’s preferred) |
| Key Skills | Sales strategy, leadership, negotiation, data analysis |
| Teams Managed | Sales team |
| Travel/Event Involvement | Industry events and market visits |
5 Recommended Educational Courses
| Course Name | Provider | Type | Duration | Website Suggestion |
|---|---|---|---|---|
| Strategic Sales Management | Coursera | Online | 4–6 weeks | coursera.org |
| Leadership & Management Fundamentals | LinkedIn Learning | Online | 3–5 hours | linkedin.com/learning |
| Sales Strategy and Planning | Udemy | Online | Self-paced | udemy.com |
| Master’s in Business Administration | Local Universities | In-person | 1–2 years | university websites |
| Textile Industry Sales & Marketing | Industry Associations | Workshop | 2–4 days | local association sites |
Simple CV Table
| Section | Details |
|---|---|
| Name | [Your Full Name] |
| Contact Info | Phone: [Your Phone] Email: [Your Email] |
| Profile | Experienced sales leader in textile manufacturing, strong in strategy, client management, and team growth. |
| Work Experience | – Senior Sales Manager, XYZ Textile (2019–2025) – Sales Manager, ABC Fabrics (2014–2019) |
| Education | BBA in Marketing (University Name); MBA preferred |
| Skills | Sales planning, client negotiation, team leadership, market analysis |
| Tools Used | CRM software, Excel, Power BI, ERP systems |
| Languages | English, Sinhala / Tamil |
Simple Cover Letter Table
| Section | Details |
|---|---|
| Salutation | Dear Hiring Manager, |
| Introduction | I am applying for the Senior Sales Manager role at your textile company in Colombo. |
| Body | I bring over 10 years of sales experience in textile manufacturing, including 6 years in leadership, strong sales growth performance, and expertise in managing key accounts. I’m confident I can help your team exceed targets and expand in new markets. |
| Closing | Thank you for considering my application. I look forward to the opportunity to discuss how I can contribute. |
| Sign Off | Sincerely, [Your Full Name] |
15 Related Job Titles with Salaries and Locations
| Job Title | Avg Salary (LKR/Month) | Common Locations |
|---|---|---|
| Sales Director | 700,000 – 900,000 | Colombo, Kandy |
| Head of Sales | 600,000 – 800,000 | Colombo |
| Key Account Manager | 350,000 – 550,000 | Colombo, Galle |
| National Sales Manager | 500,000 – 700,000 | Colombo, Negombo |
| Regional Sales Manager | 400,000 – 600,000 | Colombo, Eastern Province |
| Business Development Manager | 350,000 – 550,000 | Colombo, Nuwara Eliya |
| Sales Operations Manager | 320,000 – 500,000 | Colombo, Kurunegala |
| Marketing & Sales Manager | 380,000 – 580,000 | Colombo |
| Territory Sales Manager | 300,000 – 480,000 | Colombo, Matara |
| Sales & Export Manager | 450,000 – 650,000 | Colombo, Hambantota |
| Channel Sales Manager | 400,000 – 600,000 | Colombo, Gampaha |
| Commercial Manager | 500,000 – 700,000 | Colombo |
| Product Sales Manager | 350,000 – 500,000 | Colombo, Jaffna |
| Strategic Sales Planner | 300,000 – 450,000 | Colombo, Batticaloa |
| Sales Training Manager | 320,000 – 500,000 | Colombo |
6 Very Simple Interview Questions
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Describe a time you met or exceeded sales targets in textiles.
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Share your role and results.
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How do you lead and motivate a sales team?
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Talk about your coaching or mentoring style.
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What strategies do you use to win big clients?
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Explain your approach to relationship-building and negotiation.
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How do you analyze the market and competitors?
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Share tools or methods you use.
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Have you expanded into new markets before? How did you do it?
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Give a specific example.
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How do you use sales data and KPIs to improve performance?
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Describe how you track and act on metrics
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